Title and meta description in SEO – do you know how important the title and description are from the point of view of SEO, and how they are written? If not, then you have come to the right article. Through today's article, I gave you complete information about writing the title and description and also told you what things to consider while writing the title and description.
|Meta Title and Meta Description in SEO.|
The Meta title and description are one of the most critical factors of On-page SEO as both are visible to the user on the search engine results page. If you make any mistake in writing them, you can lose a lot of visitors to your site.
Most bloggers get their blogs ranked on the first page of Google through SEO, but since the title and description are not typed correctly, traffic does not reach their blog, and the click-through rate is always low. Because they don't optimize the title and description properly.
If you are a blogger or a search engine optimizer, this article will be essential for you, so read this article to the end. So let's start today's article without delay.
Meta Title and Meta Description in SEO
When a user searches for a keyword on Google or any other search engine, the search engine on that keyword displays the user in the form of 10 results for the website on the first page. But the user visits the site itself from its origin, whose address and description provide some value to the user.
That is, the title and description should always contain what the user is looking for in the search engine. If there is something incomplete in the title and description of the website, then most likely the user does not click on this site. The title and description of the blog post should be such that it convinces the user to visit your website.
The title and description are two of these metrics in SEO that are visible to the user on the search engine results page and it is from these metrics that the user converts and lands on a website.
Just as we are looking at (free photos) of the Google search engine, this site is in the ranking, read its title and description. It is known from the title and description of the website that this site provides free blog images. (See the picture below)
|Meta Title and Meta Description.|
I have seen on most websites that most bloggers write the title and description from the point of view of the search engine and the rating of their websites as well. But clicks on those sites are much less, due to their low ranking.
Therefore, the title and description should always be written from the point of view of both the user and the search engine. Further in this article, you will also learn how to write the title and description.
Title in SEO
The title of any blog tells both the search engine and the user what the Web page is writing about, which means the main topic of the content within the blog post. Search engine robots get the blog address written in the header section in the HTML markup of the Web page.
The title tag in HTML
<title >Title of Content </title >
How to write a blog title
While writing the title, keep the following things in mind :
Length – the title should be no more than 40-50 words long. Because if the address length is greater, the user will not see the full address in the search engine.
Keyword – always use the focused keyword of the blog post in the title. The more it is at the very beginning, the more benefits you get.
User intent – what the user wants to know through the query he makes, that is, to understand what the user's intent is and then make an address accordingly.
Unique Title – it should also be noted that each web page in the blog should have a different address. And on the keyword on which the article is written, try to write a different address from the website that is rated on this keyword.
Use Call to Action Word – you can use a blog headline and catchy.
While writing an essay in English, you can use such words, learn, learn and create, so that users will be excited to read your essay.
Use Number to Make Valuable Title – you can use the number to make the headline attractive or valuable. Such as-top the 10 ways to grow an online business, the top 10 ways to make money online, and so on. The address where the number is written turns the user even more.
Note – the use of the call to action "word and number" does not affect the ranking, it is simply written from the user's point of view. Since many websites rank on a single keyword, they use it to bring the user to their website. But the above three things are length, keyword, and unique title, they are important from the point of view of the search engine, so they should always be kept in mind.
Description in SEO
Description any blog post is a 140-150 word summary that provides information about the entire post, such as what the content is based on, and what the user will recognize in the content. The description is also found written in the title section of search engine robots.
The Description tag in HTML
<Description> Your Webpage Description </Description>
How to write a description
While writing the description, keep the following things in mind :
Length – the length of the description should always be between 140-150 words.
Keyword – you can use the focused keyword at the beginning of the description.
Use Call to Action Word – you can also use a call to action in the description.
User-Friendly Description – the description should always be written in a user-friendly form. Easy to use means that the description should be written about what the user is trying to find out about him.
Note – in most cases, search engines display the meta description of the user according to his description. Search engines can show paragraphs relevant to the user's query from your blog post in the description.
Last words: title and meta description in SEO
In today's article, you learned how to write a title and meta description, and what is its significance. If you think that after reading this article you will learn to write the title and description, then you may be mistaken.
In this article, you were told only about the structure of the title and description. You can't learn to write a meta title and meta description until you see the ranking of the website related to your keyword, and you won't understand how they wrote the meta title and meta description.
Always remember that SEO is a continuous process. In this, you need to constantly learn. The more websites you visit, the better it will be for you to learn to write the title and meta description in SEO.
That's all in this article, I hope you guys like this article. Share this article with other people on social media as well, so that others can also get the right information.
Thanks for reading the article to the end.