What is a Meta Tag in SEO and what are its types
If you are a blogger or interested in SEO, you must have heard about Meta Tag. But did you know what Meta Tag is, why meta tags are used, what are the types of meta tags and how you can add meta tags to your blog or website, if not, then complete this article to the end? Read.
In this article, you will get all the above information about meta tags, and I sincerely hope that after reading this article you will not have to go to any other article to read about meta tags.
So without wasting time, let's start this article today and find out what a meta tag is in detail.
|What is a Meta Tag in SEO and what are its types.
What is a meta tag
Meta Tag is an HTML element of any blog or website that is typed by the search engine crawler in the website's header section. Meta tags give complete information about the Web page to the search engine. Search engine crawlers understand these meta tags and index the Web page based on this.
These meta tags are not visible to the internet user, because the meta tags are located in the backend of the Web page. Different meta tags are used for different functions, which we will understand later in the types of meta tags.
Types of Meta Tag
Meta tags can be of several types, but below we told you about some of the main meta tags that are most important for SEO.
But before that, let's see how meta tags appear in HTML.
<title>Web Page Title </title>
<meta name="viewport" content="width=device-width, initial-scale=1">
<meta name="description" content="Web Page Description">
<meta name="robots" content="follow, index,">
<<link rel="canonical" href="canonical url">
<meta name=”keywords” content=”Webpage Keyword ”>
<meta name=”author” content=”Webpage Author”>
Title tags are very important from an SEO point of view. The address tag tells the search engine crawler about the address of the Web page. And what did the Web page write about?
This is the character encoding of a Unicode character. This meta tag tells search engines that the Web page format is Unicode. Most developers use Unicode to build a website.
Meta Viewport Tag
Meta Viewport tags tell the search engine whether the Web page is responsive to all devices or not. Meta Viewport Tags are essential for a blogger to make a mobile Web page user-friendly.
A meta description is a 150-160-word summary of a web page or blog post, which tells the search engine crawler about the content on the Web page. But Google itself determines the meta description that will be displayed on the search engine results page.
Search engines no longer give importance to the keyword, because many website owners stuff keywords to get their publications ranked on Google, which spoils the user experience.
By the way, Meta Keyword is used to rank the blog post on any given query. The placement of keywords in blog posts should be done smartly.
Meta Robot Tag
The Robot Meta Tag tells the search engine how to handle the Web page. There are two main points in this.
- index / no-index the robot tells the search engine whether to display the page in the search result or not.
- Follow/unfollow tells the search engine the link, file, image, etc. to follow and pass the Link Juice.
Meta Author tells the search engine crawler about the author of the Web page. The author tag is very important for an SEO concept like Google EAT.
The canonical tag is used to identify the main URL from among two or more similar URL addresses. The base tag tells search engines which page to index when more than one URL contains the same content.
Other Meta Tag
Apart from these, there are some other meta tags such as :
- og: locale – Displays the location of the blog (such as France, USA).
- og: type – Indicates the type of blog post.
- og: title – Indicates the title of the blog post.
- og: description – Indicates the description of the blog post.
- og: url – Indicates the URL of the blog post.
- og: updated_time – When the blog post indicates the loading time.
- og: image – Represents the image used in the blog post.
- og: image: alt – Represents the alt text of the image.
- og: image: type – The image format appears. Such an image is a jpg, png, or jpeg.
After reading the article even here, you should have understood what a meta tag is, now let's also know about its importance in SEO.
The importance of the meta tag in SEO
Meta Tag is called the backbone of SEO because without Meta Tag web pages will be incomprehensible to the search engine crawler, and a good ranking of web pages that the crawler will not understand is almost impossible. Meta tags make the web pages' search engine easy to use.
The most important of these is the title and meta tags that the search engine displays on the results page, and they are also important from the user's point of view. The user clicks on those sites that are relevant to his query. That is why it is so important to make the SEO meta title and description user-friendly and user-friendly.
How to add meta tags to your website
You will find many Meta Tag Generator tools on the internet, with which you can create Meta tags for your blog or website. After creating the meta tag, you should add it to the header section of your website.
If your website is on Blogger, read this article to add a meta tag - how to add a meta tag in Blogger.
In WordPress, you can add meta tags through the Insert Header and Footer plugin.
How to display meta tags for a web page
To see the meta tag of any website, you must view the source page of that page. After opening a web page on your computer or laptop, press Ctrl + U. Now on the new page, the markup of this web page will appear in front of you, and all the meta tags of this web page will appear to you in the header section.
FAQ: For Meta Tag
Q – can we change the meta tag of the site?
Yes, if you want, you can change the meta tag of your website.
Q – What is the meta tag, explain?
A meta tag is an HTML element that is found written in the header section of a web page. Meta tags provide complete information about the Web page to the search engine crawler, with the help of which search engines you rank the Web page.
What I learned: What is a Meta Tag in SEO and what are its types
Through this article, I told you what a meta tag is and what its types are. In addition, I have also provided some important information related to meta tags. If we finished the article, meta tags are very important for ranking a website in search engines, so you should use meta tags on your web page.
I hope that after reading this article, you should have understood the meta tag, and if you still have any questions, you can ask them in the comments box. Finally, I would like to ask you to share this article with your friends on social media as well.
Thanks for reading the article to the end.